New Update In Structured Data – Advantages & Disadvantages

Product reviews are one of the best sources for the users looking for the product and thinking about which one to buy. Product reviews mainly have a list of pros and cons, which the research has shown to be prominent with the shoppers when making purchase decisions. Google search white highlight the pros and cons in the product review snippet mentioned in the search results because of the importance of the users.

You can tell Google about the pros and cons by just supplying the pros and cons structured information on the editorial review pp. While adding the structured information to the web page, you can use the rich result test to ensure that it is correct and valid for Google search. The tool has been extended recently to check the pros and cons of structured information and all the other structured data supported by Google search.

Google might try to automatically identify the pros and cons listed on the web page if you do not provide structured data. Google will indeed prioritize the structure data provided by you over the extracted data.

For this feature, only the editorial pages are eligible for the pros and cons improvement in the search instead of the merchant product pages on the customer product reviews. The experience would be available in English, Dutch, German Italian Japanese Portuguese Spanish and Turkish, Portuguese, and others where Google search is available. You must check out the Google search central documentation on the structured product data. You can also check outcheck the Google search central help pages for more advice.