Importance of Outsourcing Content Writing Services

Content is the backbone of an article, blog, press release or any other write up. Hence, utmost importance should be given to the content of the write up. Now-a-days, many companies are outsourcing content writing services which are Search Engine Optimization (SEO) friendly as well. Both small and big enterprises are hiring companies/writers that have a good command over SEO writing. An SEO friendly content increases the possibility of your… Read More »

Digital Marketing – Why is it Important?

It is rightly said that you can capture market through marketing only. Now-a-days, it has become a lifeline for every business. If you are looking to do an online business, then you must have the knowledge about Digital marketing. Talking about Internet or digital marketing, it can be defined as a form of advertising which uses the Internet to promote your business. Without good and effective marketing, you cannot think… Read More »

Why SEO SMO is Important for Your Online Success

Search Engine Optimization (SEO) is an old yet very significant tool for the survival of your business. It helps in increasing the visibility of your website by unpaid or natural means in search engines like Google, Bing and Yahoo! Search. The most important advantage of SEO is that it helps in generating long term traffic. There is a tendency among online visitors that they usually don’t go onto the next… Read More »

Fantastic 5 Practices for B2B Marketing

There is no genius sitting in the market to tell you that how to run social media marketing in the year 2014 and how well a content can play a magical role in digital advertising. If you will see the reality then, the rules and practices are based on the past history and predictions based on the trendy things. In this piece of content, you will find the input of… Read More »

9 Reasons- How Digital Marketing Expands Your Business

The great impact of modern technologies has brought a great change in the small and medium scale industry. By using the digital marketing skills, a large group of small and medium firms has started doing a great business and it is revising the status of diverse business groups in India. Right from a restaurant to a small scale hair salon, everyone is involved in using the digital marketing strategies to… Read More »

How Can An Organisation Build In-House Search Marketing Team

When the board members of the company have already taken a call to set an in-house team of marketing within an existing organization, then the prime step of the organization is to find that what will be the focus or goal of the search marketing team will be? And the second step will be to decide how the team will work with rest of the organization. Some of the tasks… Read More »

Google Image Search Update Guidelines

Google has finally refreshed content for its image search publishing guidelines. Recently Google has updated its Google Image Publishing Guidelines document which also comprises with page speed, adding more details around, structured data, page speed, title management and user experience details. The new guidelines have updated a number of things for a better user experience which includes optimizing placement, embedding tips, good context, device-friendly sites and good URL structure for… Read More »

New Announcements are made by Google Against Google Assistant

Google Assistant Above All by Having Scores I/O Some new announcements are made by Google against Google Assistant Google Assistant has become the widely used component of Google and the competitive strategy aginst the rivals Apple and Amazon has become successful and at present Google stands with I/O scores. Nowadays, the Google Assistant is globally connected with more than 500 million devices including TVs and cars, in 80 countries and… Read More »

What Impact Corporate Video Bring Into Business

Corporate Video  Corporate video refers to audio-visual corporate communications material that always come up with a story and message that leaves a great impact over the audience. It is also being used for internal or external corporate messaging. The motive of creating corporate video is to provide an important message for a specific audience rather than the general public. Corporate videos can be an employee training video, promotional videos for… Read More »

Online Reputation Management an Emerging Concept For Start Up

What is Online Reputation Management?  Reputation management is a process in which the professionals work on diverse activities so that potential customers can see your business online and make online marketing easier. Online reputation management not only enhances the brand name among the masses, but it certainly generates more traffic, leads and website referrals to the businessmen. It enables the professional to use the social media platform and promote the… Read More »