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Fundamentally Google Analytics offers data recording, statistical analysis and feedback. With Search Engine Optimization (SEO), there is option to find out the keywords which attracts large amount of customers and also suits to your products. Website users can monitored the clicks which generate ever time the customers click your web page or product. With this uses gain the interactivity and also able to build the analytical structure of the site. Google analytics provides statistical reports of the web pages which are most visited by the customers and also enhances the productivity.