Image Optimization

 Image Optimization What is Image Optimization? Images are an important part of making a website visually appealing. But search engine optimization doesn’t understand the content of images as they are not technical codes thus it becomes important for professionals to optimize the images to make it visible and understandable by the search engine. On the other hand, image relevancy is important because if an image of train relates to image… Read More »

Introduction Online Advertisements

Introduction Online Advertisements With the commencement of internet in today’s life, placing of advertisements has become very easy. Internet is the easiest way to reach larger number of masses very quickly. Online business is also growing day by day as one can place their advertisement on popular websites. With attractive and interactive advertisements of your business, one can get the endorsement of their product and services. Placing of advertisements on… Read More »

Importance of Google Analytics

Importance of Google Analytics Google Analytics is considered as one of the most important and powerful tools to monitor the traffic coming to your website. You can easily collect information about the visitors who were visiting your website and what they actually needs. You can also identify about the needs of the visitors which helps you to improve your website. If you want to enhance or grow your website then… Read More »

Importance of Canonical Tag Implementation

Importance of Canonical Tag Implementation Canonical tag is all about duplicate content and preferred content. The term Canonical is derived from the word canon which refers to bible laws and rules. It is a standard of judgment. Professionals judge which content is original and which one is duplicate content via this implementation code. Canonicalization is one of the best processes in SEO that enables the professional to make the multiple… Read More »

Important Tips for Analysis Website Before Starting SEO

Important Tips for Analysis Website Before Starting SEO Analysis of Similar Website Analysis of similar website is a research, where professionals need to make analysis of similar websites to beat the competition and do well with their business. It is necessary to keep watch on what other professionals are doing in their industry. This enables the professionals to make their competition easier for them and come up with better content,… Read More »

Case Study of White Hat SEO

Case Study of White Hat SEO | What is White Hat SEO? White Hat SEO refers to the optimization where the strategies, techniques and tactics are used by professionals according to the rules and algorithms of Google.  A website that is optimized under the algorithms contains the relevancy and this makes it enable to gain the organic ranking that is considered to be optimized. It is a practice that enables the… Read More »

Google Update Regarding Mobile Friendly Websites

Google Update Regarding Mobile Friendly Websites According to the latest update announced by Google, all the websites are need to be Mobile Friendly for relevant results, high quality view and topmost ranking in the search engines. The update is effective from 21st April, 2015 onwards. Due to vast digitalization and maximum use of smart phone for net surfing, Google had to change & adapt the mobile algorithm. Desktop website seems… Read More »

Google Page Rank

Google Page Rank (PR) is a procedure used by search engines including Google, Yahoo and Bing to systems the relative importance of specific page of the website over the web and allocate it a numeric digit from ‘0’ to ‘10’. Through the backlinks of the page, this numeric value has been calculated.  For example, if a web page is linked to another page of the webpage can obtain 1 vote towards… Read More »

Google Trends and Insights

Google Trends and Insights Internet plays a very important role in today’s life. In the present time, people are quite busy in doing multi-tasking things at one time therefore having better tools at their end make their life easy and comfortable. Internet is one such thing that gives them access to acquire information on diverse topics or subjects at the same time. To get relevant results to their subjects, they… Read More »

Sources of Digital Marketing from the beginning

Sources of Digital Marketing from the beginning If we talk about the earlier time, no one would have imagined getting the idea of Digital Marketing. But often now, we are using almost all the part of this marketing by many ways. For example, advertisement of products in Television, campaigning of election party through Radio, posting of professional news through LinkedIn, sharing of information through Face book or promotion of services… Read More »